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Vision Strategy FAQ

I get targets, but what scientific backing do visions have?

Broadly, there are two methods to using visions that are scientifically backed approaches that lead to positive outcomes.

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  1. The first is that visions shared with a community help connect people to each other! Knowing what motivates the people on your team and at your organization helps you really get to understand them better and to take a collaborative approach in creating the most positive future for everyone.
  1. The second is that the process of creating visions and linking them to targets creates a tangible reminder of how everything you do at work ultimately matters. Connecting your daily/weekly/and long-term tasks and projects to your purpose is a key strategy which experts on meaning-making highly recommend.
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